Press Release

NationsHearing Adds Over-the-Counter Benefit Management Services to its Offering and is Rebranding as NationsBenefitsTM

July 18, 2019 08:00 a.m. ET By NationsBenefits

Health plans now have the option of selecting one company for multiple supplemental benefits to attract and retain Medicare Advantage enrollees

NationsHearing, LLC., a leader in the hearing healthcare industry, today announces it has expanded its offering to include over-the-counter (OTC) benefit management services and as a result, is now known as NationsBenefits. NationsBenefits provides leading supplemental benefits management services and programs that are designed to improve member health outcomes through a variety of healthcare interventions and proprietary technology. This innovative solution is further differentiated through a concierge-level of member service, and the benefits enable membership growth for health plans and organizations of all sizes.

At NationsBenefits, we’re taking bold steps by expanding our offering to include a comprehensive solution in OTC benefits.”

Glenn M. Parker, M.D., Founder and CEO

Glenn M. Parker, M.D., Founder and CEO, said, “At NationsBenefits, we’re taking bold steps by expanding our offering to include a comprehensive solution in OTC benefits.” The expansion enables health plans that want the convenience of partnering with one company a streamlined, cost-effective supplemental benefits program that includes both hearing and OTC. “Companies in this industry have traditionally been commodity providers of goods and services alone, and NationsBenefits is differentiated with an outcomes-first solution.”

NationsBenefits currently has two distinct offerings that can be selected on a standalone basis or combined to attract and retain Medicare Advantage enrollees during the Annual Enrollment Period, for example, while aiming to improve their bottom line:

  • NationsHearing will continue to provide a custom hearing aid benefit and hearing services program that’s focused on driving better outcomes to improve the quality of life through better hearing and decreasing costs related to associated comorbidities of hearing loss, which can ultimately lower overall healthcare spending.
  • NationsOTC now provides CMS-compliant, over-the-counter benefits administration services to health plans seeking an affordable, comprehensive solution in supplemental OTC services and product fulfillment.

Further, with NationsOTC, members gain the convenience of receiving OTC medications, health- and wellness-related items, first-aid supplies, and qualifying items via mail order when purchasing online, via phone, or by catalog using their approved plan allowance. A robust formulary that includes hundreds of quality brand-name and generic products across all CMS-approved, OTC categories is included in the offering.

The company has partnered with InComm, the leading provider of OTC Network® supplemental benefit and wellness incentive cards in the U.S., to include a retail option that enables health plan members to purchase approved OTC items at participating nationwide retailers and select independent pharmacies. As a result, NationsOTC makes available the most robust OTC benefit program available in the industry.

“This partnership will give health plan members greater accessibility to and convenience when using their benefits,” said Brian Parlotto, Executive Vice President of InComm. “We’re proud to be promoting better quality of life for plan members while also providing savings to health plans.”

OTC products are a more affordable option for health plans because members are less likely to depend on higher cost medical care for common ailments and minor emergencies. And, members save on their costs as well.

Dr. Parker has over 20 years of experience in the healthcare market with several entrepreneurial ventures and a deep-seated, long-standing vision to make the healthcare system better for patients, payers and providers. It is this vision that drove him to found NationsHearing (now NationsBenefits). Prior to NationsHearing, Dr. Parker founded NationsHealth (now Convey Health Solutions) and he was also a founder of Centauri Health Solutions.

The company is committed to improving the overall health of its customers by partnering with health plans and organizations to offer customized hearing and OTC benefit programs, and it serves millions of members in the United States.

About NationsBenefits, LLC.

NationsBenefits® is a leading supplemental benefits company that partners with managed care organizations to provide innovative healthcare solutions aimed at driving growth, improving outcomes, reducing costs, and delighting members. We surpass traditional benefit designs by taking a consultative approach to understanding each valued client’s objectives, and we offer customized programs that can be targeted or scaled to effectively engage members who have diverse needs. With our compliance-focused infrastructure, technology, care continuum and best-in-class service delivery model, health plans can depend on our company to maximize the value-based care delivered to millions of people who deserve a better quality of life. To learn more, visit

About InComm

By building more value into every transaction through innovative payment technologies, InComm creates seamless and valuable commerce experiences. InComm’s unique products and services – which range from gift card malls to enhanced payment platforms – connect companies across a wide range of industries including retail, healthcare, tolling & transit, incentives and financial services to an ever-expanding consumer base. With more than 25 years of experience, over 500,000 points of distribution, 369 global patents and a presence in more than 30 countries, InComm leads the payments industry from its headquarters in Atlanta, Ga. Learn more at

July 18, 2019 08:00 a.m. ET By NationsBenefits